How many more tragic events need to occur to upset your patients before you decide to consider a digital patient education station for your waiting room? The argument that your patients want to watch TV to forget about their problems does not wash. The carnage that has been on TV since early September does not … Continue reading Time to Remove TV from Waiting Rooms
I was reading a great article in the Harvard Business Journal by Dr. Sharon Kim and others about the patient experience and its effect on reducing missed appointments. A key highlight was over 3.6 million office visits are cancelled every year due to transportation issues which not only costs health systems and practitioners billions of … Continue reading Patient Experience Means Making It Easier for the Patient…
Now that summer has unofficially ended, it is time to look at some of your goals for your office or health system. Aside from patient satisfaction, revenue growth and expense management, did you have other goals? Things like improving patient engagement, focuses on increasing your marketing efforts to current patients, or improving patient communication. These … Continue reading Time to Check Patient Engagement Programs Off Your To Do List…
I had a client complain this week about digital patient education. They felt it was a waste because their patients spent all of their time staring at their phones. The client’s staff felt that they didn’t need to educate their patients about their services since they were already in their office and the front office … Continue reading Cut through the Clutter
When CAHPS and other survey tools are provided to patients, they ask patients about the aspects of their experiences that are important to them. In other words, they ask patients to tell us what that individual patient cares about when related to their medical experience. Many of the questions focus on the communications and interactions … Continue reading Changing the Perceived Culture of Indifference in Care
Ask any patient what the most boring part of their health visit and they’ll tell you the time they spend in the exam room by themselves. They are in various stages of undress and typically cannot use their cellphones due to interference from equipment. They basically stare at the decades old poster of a skeleton … Continue reading Four Ways to Make Exam Rooms Fun!
As I sat through another conference that discussed how health care needs to get patients more engaged and focused on their health, I started to daydream to the late nineties. You remember the good old days when our president was being derailed for not being our moral compass and objectifying women. I recalled sitting in … Continue reading Health Systems Need a Lesson on Integrated Marketing
We were visiting a client today whose health system is amid an Epic integration. They explained how the doctor is tasked with data entry during an exam. They also explained how the forces efficiency by measuring the time an appointment takes. Our client said they were glad patients had a chance to learn about their … Continue reading Now, More than Ever, We Need Patient Education
Most businesses want to increase business but fail to follow up with their clients. When you buy something at the store that you love, or have a really great meal out do you tell people? Of course you do! Well that is called the referral process. The best thing that your current clients can do … Continue reading Are you doing all you can to increase revenue and improve your referral base?
You hear that phrase more and more every day. Over one billion YouTube videos are watched every day. Millions of people are Facebooking, Instagramming, Snapchatting, Tweeting and more. Every second of every day people are craving more and more content. Except when you go to see your physician. Here they rely on canned content like … Continue reading If Content is King, Why are So Many Health Systems Resisting Digital Patient Education?